FARM is a boutique Western New York (Buffalo) Advertising Agency driven by one word, growth. The growth of its clients, the agency and its people, and the world around them. From launching a new product, increasing sales, to telling a story in a new and more compelling way, FARM is not just any Ad Agency. It is an Idea Cultivation Agency, and bringing ideas to fruition is what they do.
With FARM great marketing shouldn’t define your business. It should behave like an extension of your vision, un-earthing new approaches that will make your competition fear you and leave your audience wondering how they ever got by without you. Other agencies might have some fancy name for it, but at FARM they just call it helping you grow.
Project:
After purchasing SKM Group from Susan Meany, who’s owned the agency since 1986 a rebrand was on the horizon. And right after Larry Rob bought the agency and took over the rains, that horizon was reached. Mr. Rob’s only request other than the name FARM? To cross-pollinate his passion for farming, just as much as his love for marketing.
Create a brand identity for FARM*. The idea? To tell the history of the agency and its rebirth utilizing the mark of “tree rings.” Each ring representing the storied history of SKM, with Larry’s passion for farming and marketing. The result, a clean modern take for the future of the agency. Come grow with FARM.
*this is a concept piece, not selected by the client.